Elizabeth Durley

(extended work experience with skills outline) Freelancer Digital & Social Media Marketing/Consultancy March 2014 – Present (Ad hoc) Ensuring the consistent growth and maintenance of my social media platforms for the past 4 years has involved the detailed analysis of follower insights, patterns of consumer behaviour online, and tailoring content and posts to the desired demographics of the platforms, which differ across all 45 platforms. On top of this I consistently create new and engaging ideas and concepts for pages to attract new people. Correct interpretation of the insights of the pages offers the opportunity to increase consumer engagement. My desire to do this well can fill most of my days as I am very well practised in optimising consumer engagement, it is something that I work on every day. This enables me to be highly informed on current trends, changes in algorithms and how to work with them. The time I have spent working with affiliate websites means that I have a solid understanding of how to use and interpret Google Analytics, as this is used by most/all digital marketing sites. I currently provide social media & digital consultation and services to a number of clients and businesses. Campus Clothing Sales & Merchandising Manager September 2015 - February 2016 At Campus Clothing my role was to represent the business at graduation events all over the country, independently and also overlooking newer staff members (when appointed) under the instruction of the CEO. I was responsible for the set up, layout and distribution of stock at events and how they a presented. During a day at Campus Clothing I would provide customers and graduates with extensive information about the products we offer as well as taking merchandise orders for personalised garments and prints which I then delegate time to accordingly for them to be printed on site by me using special software and machines in order to have them ready for the graduates after their ceremonies. As well as this I was responsible for all the stock/equipment/machinery and cash handling/card payments, end of day banking and order uploads onto the system. Bar Assistant JD Wetherspoons – Havant July 2012 – August 2014 (Part-time) Working under the general guidance of the Bar Manager, taking lead responsibility where necessary in busy hours when assisting in the smooth running of the bar area and restaurant to deliver a high standard of service and customer satisfaction in a very pressured environment. Providing a visible presence to ensure that all customer requests and queries are responded to promptly and effectively. Job Skills: ● Able to communicate clearly in and possess a great command of verbal and written English (Have additionally used Skills in French to engage with foreign customers) ● Excellent Customer Service Skills and ability to understand and respond to individual guest’s needs and requirements. ● A genuine interest and understanding of food and drink. ● Knowledge of classic cocktails and wines ● Exceptional communication and presentational skills ● Perfect time management ● Ability to think on my feet and under pressure whilst maintaining a positive outlook and attention to detail. ● Able to organise time effectively, forward plan and prioritise tasks to ensure work load is balanced and urgent situations are dealt with immediately. Ability to multitask. · Ability to work as part of a small team and independently and use initiative. ● A natural ability and confidence to sell / promote. ● A degree of flexibility was required within this role and will include the following tasks on a daily / weekly basis.