Hanif Mitsal Mahatta
About
Data-driven Product Manager with a strong foundation in system architecture and user-centric design, combining enterprise rigor from technical consulting with startup agility to excel at managing end-to-end product lifecycles.
Work Experience
Product Designer Intern
Analyzed complex user behavioral data to identify drop-offs and pain points. Proposed and executed data-driven iterations that drove 20% improvement in core engagement metrics. Conducted extensive competitive analysis and user research, translating market demands into validated product requirements.
Student Ambassador
Uploaded creative content about Cicil.co.id on social media to introduce products to students. Helped users fill out agreements and make transactions. Grew video engagement rates by 10% with improved storytelling and editing techniques.
Chief Product Officer and Co-Founder
Defined and executed product roadmap for data-driven recruitment platform. Led cross-functional team using Agile methodologies resulting in 40% increase in team productivity. Validated platform's core value proposition by acquiring 15 corporate partners and facilitating 100+ user matches. Won 1st Place of Scale-up Startups at KMI Awards 2022.
UI/UX Designer Intern
Helped organize and structure information within digital products for intuitive navigation. Redesigned registration dashboard for Semesta School, organizing information architecture to improve findability, contributing to 30% increase in user retention rates. Worked closely with cross-functional teams including frontend and backend developers.
Business Analyst & Product Consultant
Enterprise Product Strategy & Requirement Engineering: Acted as the bridge between business stakeholders and technical developers for large-scale enterprise system integrations. Led end-to-end testing cycles (UAT) and validated system logic with users. Maintained high client satisfaction resolving 300+ complex operational cases. Leveraged SAP Analytics Cloud (SAC) to build interactive dashboards and data models.
Product Designer
Delivered end-to-end product design solutions for 10+ digital platforms across FinTech, Healthcare, MICE, and EdTech. Revamped user journey for job marketplace driving 30% increase in CV submissions. Spearheaded product discovery and interface design for EdTech dashboard serving 1,000+ students and teachers, improving task completion time by 15%.
Education
Bachelor of Information Systems
GPA: 3.71/4.00. Courses include Algorithms & Programming, Web Programming, IT Process & Management, Software Development, UX Design, Business Intelligence, Data Forecasting and Visualization. Assistant Lecture at Operations Research course. Research Assistant for representing human infectious diseases in machine learning knowledge model.
Undergraduate Software Engineering (Exchange Student)
Fall Semester Student Exchange Scholarship under CAMPUS Asia-AIMS Scholarship. Courses include Embedded Software, Artificial Intelligence Basics, and Global Business Management. Part of AR/VR Laboratory Mentees and Indonesia representative at Gwangju International Community Week.